Shower effect…

What is the common link??

Archimedes shouting ‘Eureka!’
The number one singles by Ed Sheeran, Katy Perry and Lionel Richie!
40% of Pulitzer Prize winners in the last ten years!
The composer Ludwig van Beethoven’s musical genius and his many compositions!

In fact the list is much longer but don’t want the suspense to be!

All these creative juices (literally!) And ideas happened in the toilet! Yes! The loo is a big creative zoo!

There are several reasons why we (just as an example!) Have amazing ideas in the toilet! There is SHOWER EFFECT/WHITE NOISE EFFECT an DOPAMINE!

This “shower effect” apparently allows for a break from analytical thinking, enabling more unconventional and original thoughts to emerge.


The biggest reasons why the creative juices are flowing is because of lack of social media! If you install a water proof screen in the toilet then you can finally say good bye to creativity!

The lack of external stimuli, such as emails and social media, in a bathroom allows the brain to “blink” and activate the insight pathway to solve problems! In fact as told in the novel Secret of secrets; once the brain is removed from all the distractions it is finally free to perform wonders!

Also the warm water of a shower and the general environment of a bathroom promotes a relaxed state , lowering stress and allowing the mind to wander freely!

Then you have the “White Noise” Effect! The sound of running water can act as white noise, blocking out other distractions and creating a calm, meditative state! In fact if you are reading, you can get the same benefit if you listen to music but make sure it is instrumental or even simply white noise!

This state of relaxation and internal focus is characterized by alpha brain waves, which help make the brain more open to remote associations from the right hemisphere of the brain!

Finally you have the Dopamine Release!

A relaxed and happy mood, often achieved in a bathroom, can be linked to the release of dopamine, a hormone that improves mood and enhances creative thinking!

Also when you are taking bath or using the toilet; you do not have any other ‘work’ going on! Then this is like a transition or the bathroom acts as an “incubation” environment for ideas, allowing the mind to process information and make new connections without the pressure of direct problem-solving!

The composer Ludwig van Beethoven’s musical genius is partly attributed to his early morning bathing rituals!

So maybe next time anyone complains that you or someone is spending too much time in the loo, maybe he or she is thinking the next Noble (or Nobel!) Idea! Just guide him or her to write it down though otherwise it may get washed down the drain literally!

Then again, the most important thing in the world is balance! Just because you get some good ideas in the loo; please do not make it a habit! ‘Loo’brary is not the place to read! Library is better!

Of course it is a natural thing so there should not be any shame in the bathroom effect!

Some talented people though would be the best everywhere!

Like R. Sundarrajan and his movies with great comic timing!

Now spend the second last night of the year in a blissful quiet with your eyes closed! In other ways; sleep!

Shubh ratri!

Leave a comment