This is something which you get for free but it is so irritating that you are willing to pay to get rid of!
Sometimes they are very entertaining but because they are repetitive and most of the time inaccurate, you start hating them!
Do you know that the average cost of printing a paper or a magazine and circulating it is so high that this is the only way you can get a paper for less than five rupee!
This is the only reason why FB and other social media including you tube is apparently free for you!
The reason why all the influencers and youtubers get money is because of this!
Any function or any big event can only work or happen if they are in it!
It is getting annoying right?
That is the best definition of this!
The thing I am referring to is AD! Or advertisements!
There was a time in DD history when the ads were so much that it was crazy! The movie sholay is for three hours or so! But when it came in DD, I remember it stretched to close to five hours because of the ads!
Did you know that one of the first ADS was actually by Benjamin Franklin who placed it in his own paper mentioning about a RUNAWAY SLAVE!? Now do not start getting up that pitch forks! He later was strictly anti slaves!
Or the fact the one of the ad was so misleading in that it recommended you to SMOKE! Forget that (please do!); one ad categorically said that Their brand of cigarette is DOCTOR recommended!
There was one in which you could even cure a smoker’s cough by smoking, so long as it was Old Golds you smoked, because, as the slogan proudly if somewhat untruthfully boasted, they contained Not a cough in a carload’.
As Bill Bryon states in his book Made in America; As late as 1953, L&M was advertising its cigarettes as just what the doctor ordered!’
Then you have this whole Betty Crocker phenomenon!
Even now you see the smiling lady who knows all the great recipes and bakes the best cookies! Her cookbooks and special secrets are must have! Over the years her face has changed and become modern and so has her voice! She is just too perfect to be real! Which is actually true!
Betty Crocker is not a real person!
She is a fictional character created by the Washburn-Crosby Company (later General Mills) in 1921 to answer customer baking inquiries. The name was chosen for its friendly sound, with “Crocker” honoring a retiring company director! She became a popular icon, evolving from a signature on letters to a voice on radio and television, and even a cookbook author.
That is the power of an AD!
Of course some people like Tanikela Bharani are not only real but also so talented that you don’t mind seeing some ads to watch him!
Now try closing that small close ad button on your phone and sleep!
Shubh ratri!
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